Get my free guide on how to make viral videos (1M+ followers, 1B+ views): https://viralityblueprint.com
Use Sandcastles to grow 10x faster on social media (try it free): https://sandcastles.ai

In this video, I breakdown the exact step by step process I’d use to win on social media in 2026. My editor went absolutely supersayan on this so hope you like it

RESOURCES MENTIONED:

• Content Games Breakdown: https://www.content.game/c/socialmediagames
• Sandcastles (social media research tool): https://sandcastles.ai
• Full Sandcastles Walkthrough: https://help.sandcastles.ai/sandcastles-full-guide
• Short Form Academy (waitlist): https://shortform.academy

Kallaway Short Form Marketing Channels:
• IG: https://instagram/kallawaymarketing
• Tiktok: https://tiktok.com/@kallawaymarketing
• LinkedIn: https://www.linkedin.com/in/kanekallaway/

Video Time Stamps:
0:00 Intro
0:48 The 5 Content Games
1:19: Game 1 – Mainstream Cult Fandom
1:53 Game 2 – Category Cult Fandom
2:43 Game 3 – Intuitive Products
4:00 Game 4 – Explanatory Products
5:11 Game 5 – Authority Building
7:47 Content Data System
11:56 Content Experimentation Lab
14:01 Content Factory
16:22 Summary

————————-
SHORT-FORM VIDEO (IG, TIKTOK, LINKEDIN, YOUTUBE, FACEBOOK):
• Try Sandcastles, my short-form research & storytelling tool that will help you grow 10x faster on social media (free trial): https://sandcastles.ai
• Take my Short-Form Hooks Masterclass (2 hours long, comes with 37 pages of notes and 400+ hook database) – https://lu.ma/sfa-hooks
• Hire my short-form video editors – https://forms.gle/TAYRJkV116Q5xois9
• Join my Short-Form Academy (designed for business owners to build a social media content machine that turns views into leads & sales) – https://shortform.academy

LONG-FORM VIDEO (YOUTUBE)
• Get my Complete YouTube System (designed for business owners to build a Youtube content machine that turns views into leads and sales): https://kallaway.co/youtubeblueprint
• Hire My YouTube Strategist (Ideas, Titles, Thumbnails) – https://forms.gle/5SRPsikwE3RR21Ep8
• Hire My Thumbnail Designer – https://forms.gle/GJp2XmUmVM9dxZzYA
• Hire My YouTube Video Editors – https://forms.gle/TAYRJkV116Q5xois9

———-
Follow me (1M+ followers)

For Content/Marketing Strategy:
• Instagram: https://www.instagram.com/kallawaymarketing
• TikTok: https://tiktok.com/@kallawaymarketing
• YouTube: https://www.youtube.com/@kallawaymarketing
• LinkedIn: https://www.linkedin.com/in/kanekallaway
• X: https://www.x.com/kanekallaway
• Threads: https://www.threads.net/kallaway

For Tech & AI:
• Instagram: https://instagram.com/kallaway
• YouTube: https://youtube.com/@kallawaytech
• TikTok: https://tiktok.com/@kanekallaway

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How To Start A Social Media Marketing Agency As A Beginner in 2025.

If you’re looking for a complete guide on How to start an SMMA, or a Social Media Marketing agency with no experience this is the video for you.

We break down exactly the step-by-step process to starting a social media marketing agency with zero experience, all the way to landing that first client. You’ve most likely seen videos in the space that only share one or two tips, leaving you with more questions than answers. This is a long video packed with actionable steps, so take notes and get ready to launch your agency! This video was designed for early entrepreneurs who are looking to start making money online, or people who want to escape the 9-5, and have a business that allows them to be location independent.

I’m going to break down the essentials you need to start your agency that will make you look professional and trustworthy in the eyes of potential clients. Some of the topics we’ll cover include, How to pick your business name and how should your SMMA website look?

We’ll also cover frequently asked questions like How to pick a Niche? And even break down the key rules to follow, to ensure you pick a high paying SMMA niche.

You’ll most likely struggle to get your first client without any experience, so we’ll show you how to get that initial experience and case study, so you can close more deals.

Most SMMA videos leave you high and dry when it comes to fulfilling SMMA services, but not here! I’ll screen share and show you exactly how to create that first campaign for your client by building an Instagram and facebook ad.

Pipeline and customer acquisition is everything with this business, so I’ll give you some easy outreach methods for you to connect with business owners and get those first few clients.

You’re going to get a breakdown of the exact SMMA services you should offer, how to grow your team (whether you should outsource your services or not), and we even have a special announcement at the end 🙂

📚 Check our top rated course on how to start, grow, and scale your own social media marketing agency and live life on your terms: https://www.TheSMMABlueprint.com

📈 Already have an agency and want to learn the systems, team building methods, and strategies we used to scale to $100,000+ per month? Find out more here: https://bit.ly/2gbbascensioncalendar

🍿WATCH NEXT:
The Complete SMMA Outreach System 2023: https://www.youtube.com/watch?v=5v-0mMeJEPE
How We Scaled Our SMMA to 7 Figures (not how you think!): https://www.youtube.com/watch?v=oPpwSfTqiuQ&t=22s
How to Get Your First SMMA Client In 7 Days (Must watch!): https://www.youtube.com/watch?v=m7rdbpmG9ck&t=1s
How to Make $10,000 per MONTH online EASILY (with no prior experience)!:

OUR FREE STUFF:
📧 Get our cold email scripts here: https://go.thesmmablueprint.com/coldemailtemplates
🎥 Watch the cold email instructional video: https://www.youtube.com/watch?v=PSNCEXHZkMY&t=2s

Get our FREE SMMA website template
🔗 GoHighLevel Link: https://bit.ly/2GuysBuildABizGHLTemplate
🔗 ClickFunnels Link: https://bit.ly/smmawebsiteshare

🎥 Video explaining how to use it: https://www.youtube.com/watch?v=Ga5Tf5ch8B4&t=4s

Get our FREE SMMA legal agreement: https://go.thesmmablueprint.com/contract
🎥 Video explaining how to use it: https://www.youtube.com/watch?v=lGQgFxHLAEo

OUR FAVORITE TOOLS
GoHighLevel – How we build all of our client funnels and more – Free trial: https://bit.ly/2guysbuildabizGHL

Where we get all of our leads for our agency: d7leadfinder.com

OUR KEY LINKS
📸 Follow 2GuysBuildaBiz on Instagram – https://instagram.com/2GuysBuildABiz
📸 Follow David on Instagram – https://instagram.com/davidschlais
📸 Follow Derek on Instagram – https://instagram.com/derekdemike

Make sure to drop a comment on our last post and say whats up! We love meeting you all in the comments!

⌚️Timestamps:
00:00 Intro
00:27 Who this video is for
01:10 If I were to start over today…
01:33 What is a Social Media Marketing Agency?
01:55 Can businesses actually afford SMMA service fees?
02:39 The Essentials to start a social media marketing agency
06:20 How to pick a Niche?
07:23 Three Rules for picking a Niche
09:15 How to get experience in SMMA?
13:08 How to fulfill SMMA services (step-by-step screen share)
18:12 Building the Pipeline (outreach methods for SMMA)
21:18 What services should you offer?
23:20 Scaling and Growing Your Team (insourcing VS outsourcing and who to hire first)
27:13 Special Announcement

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